{"id":18205,"date":"2024-11-22T06:25:56","date_gmt":"2024-11-22T06:25:56","guid":{"rendered":"https:\/\/gpt.m2mbeta.com\/?p=18205"},"modified":"2024-11-22T06:25:56","modified_gmt":"2024-11-22T06:25:56","slug":"spotify-tests-a-video-feature-for-audiobooks-as-it-ramps-up-video-expansion","status":"publish","type":"post","link":"https:\/\/gpt.m2mbeta.com\/?p=18205","title":{"rendered":"Spotify tests a video feature for audiobooks as it ramps up video expansion"},"content":{"rendered":"<div>\n<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Spotify is enhancing the audiobook experience for premium users through three new experiments: video clips, author pages, and the ability to add visuals that appear while users listen. These initiatives are part of Spotify\u2019s effort to improve its audiobook offering and bring listeners closer to their favorite authors and stories.<\/p>\n<p class=\"wp-block-paragraph\">One notable feature being introduced is the option for authors or publishers to submit a short video \u2014 up to 30 seconds \u2014 for their audiobooks. The videos may feature anything from a segment of an interview to behind-the-scenes footage from the audio recording process, or even a message from the author.<\/p>\n<p class=\"wp-block-paragraph\">The introduction of video clips for audiobooks aligns with Spotify\u2019s ongoing investment in the format, as video consumption has grown in popularity on the platform, particularly following the launch of <a href=\"https:\/\/techcrunch.com\/2024\/10\/15\/spotify-is-adding-music-video-support-in-85-additional-markets\/\">music videos<\/a> and <a href=\"https:\/\/techcrunch.com\/2024\/06\/20\/spotify-surpasses-250000-video-podcast-shows\/\">video podcasts<\/a>. In a recent earnings call, CEO Daniel Ek <a href=\"https:\/\/techcrunch.com\/2024\/11\/13\/spotify-teases-a-super-premium-tier-for-superfans-and-upcoming-video-expansion-in-q3-earnings-call\/\">suggested <\/a>an expansion of its video offerings was coming.\u00a0<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?w=680\" alt=\"Spotify's new &quot;Follow Along&quot; feature that adds visuals to audiobooks\" class=\"wp-image-2918808\" srcset=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg 1200w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=150,84 150w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=300,169 300w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=768,432 768w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=680,383 680w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=430,242 430w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=720,405 720w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=900,506 900w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=800,450 800w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=668,375 668w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=1097,617 1097w, https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/11\/Follow-Along_Spotify.jpg?resize=708,398 708w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"\/><figcaption class=\"wp-element-caption\"><span class=\"wp-block-image__credits\"><strong>Image Credits:<\/strong>Spotify<\/span><\/figcaption><\/figure>\n<p class=\"wp-block-paragraph\">Spotify is also experimenting with visuals for audiobooks. Called \u201cFollow Along,\u201d this feature aims to provide a more immersive experience, making it feel as if users are flipping through a book with illustrations, photos, and graphics. These visuals will appear where the book cover typically is on the screen. It can be found in the \u201cextras\u201d section and there are timestamps for users to jump to specific chapters.<\/p>\n<p class=\"wp-block-paragraph\">Additionally, the platform is piloting \u201cAuthor Pages,\u201d which build upon the Artist pages previously launched by Spotify. These dedicated profiles will showcase authors\u2019 backgrounds, works, and other relevant information, making it easier for users to explore an author\u2019s entire catalog.<\/p>\n<p class=\"wp-block-paragraph\">These tests are currently live for premium listeners in all markets where Spotify audiobooks are available, including the U.S., the U.K., Australia, Canada, France, Belgium, Ireland, New Zealand, Netherlands, and Luxembourg.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Only select authors and publishers have access and it\u2019s mobile-only for now.<\/p>\n<\/div>\n<p><\/p>\n<hr style=\"border-top: 2px solid #ccc; margin-top: 20px;\">\n<p><em>Source: <\/em> <em><a href=\"https:\/\/techcrunch.com\/2024\/11\/21\/spotify-tests-a-video-feature-for-audiobooks-as-it-ramps-up-video-expansion\/\">techcrunch.com\u2026<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spotify is enhancing the audiobook experience for premium users through three new experiments: video clips, author pages, and the ability to add visuals that appear while users listen. These initiatives are part of Spotify\u2019s effort to improve its audiobook offering and bring listeners closer to their favorite authors and stories. One notable feature being introduced [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-18205","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=\/wp\/v2\/posts\/18205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18205"}],"version-history":[{"count":0,"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=\/wp\/v2\/posts\/18205\/revisions"}],"wp:attachment":[{"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gpt.m2mbeta.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}